Four things to focus on when building an SEO strategy on a shoestring budget

Are you feeling overwhelmed with the idea of planning and executing an SEO strategy? We do not blame you. A simple internet search into how to get a brand visible in the digital space can yield millions of results. Narrow it down to SEO specific tactics and you may believe that optimising your business for search engines will involve more …

Content Marketing Strategy with doubleBaRRiL

6 Steps towards Building an Impactful Content Marketing Strategy

Whether it’s laziness or unclearness about how to develop a strategy document, we’re not sure why some companies jump the gun. However, marketing isn’t a game of luck. It requires research, attention to detail and consistency in applying strategy. These are some of the main steps you can follow on your way to developing a solid strategy for yourself.

LInk Building Strategies with doubleBaRRiL

6 Link Building Strategies for Successful Results

An essential facet in crafting a successful SEO strategy is link building. While it is true that link building is far from a stroll in the park, the results it can yield for you is worth the hard work.


SEO Basics for Beginners in 2020

SEO might seem difficult to understand for a new business trying to expand in 2020. The internet has become a necessity and search engines have developed alongside it. They’ve come up with new ways to rank, catalogue, and show content to their users.

digital marketing - doublebarril

What is Digital Marketing?

If you’re a business owner and have found yourself in a conversation with a fellow entrepreneur, the topic of digital marketing will surely have come up a few times. Many buzz terms tend to be dropped and tips shared, but how much do you know about digital marketing, and how is it different from any other kind of marketing? We’re …